Posts tagged with  “roi”

Social media ROI is like playing the piano.

The ROI of Social Media If you're in the business of social media marketing, I'm willing to bet you get asked about social media ROI about every ten minutes. I know I do. The thing is, figuring out how to calculate ROI is pretty straightforward with all of the metrics and...


Look, I know I'm always the first person to say engaging with existing conversations on Facebook and Twitter is a great idea. Getting your brand out there by riding existing hashtags or just finding people who talk about what you're selling is the number one way to do social right...