Respecting the Psychology of the Platform

People need to understand that storytelling works differently on Facebook than it does on Twitter. Making a Pinterest post involve a different psychology than it does on Instagram. Bucketing it all together as just “Social Media” is a huge mistake, guys! You have to respect the differences in order to be truly native.

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Instagram DM (Direct Message) is the single biggest networking or business development opportunity of this decade. Eventually users will have greater privacy permissions, allowing them to block direct messages from occurring on the platform. As of right now, this does not exist, with Instagram allowing you to DM any user...

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