Of course it’s worth promoting your content if you do it properly. I’ve talked about Facebook dark posts ad nauseum. But the real question you need to ask yourself first is “is my content actually good?” Because no amount of paid budget is going to save bad content. But if your content is on point, and you have the budget to be specifically targeting segments of your audience, then promoting your posts is absolutely worth it!
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6 days ago · 3 min read
If you want people to start listening to you, you have to show up. What I mean by this is there are a lot of you out there who aren’t producing enough articles or videos or pieces of content that you should be produced to build your influence. ...