How to Build a REAL Business, Not a Toy

We’ve been living in a complete false reality in startup land these last 5 years. Everybody thinks that just because they build a product something magical is just going to happen. IT DOESN’T WORK LIKE THAT. You need to be a practitioner. You need to be in the trenches day-in and day-out so that when things do hit the fan (because they will), you’ll be prepared and you’ll persevere.

We’re in a very interesting time these days. There’s a funny little bubble surrounding our community and there’s no telling what’ll be in 3-4 years from now. But, if history has anything to show for, there’s a very good possibility that the money will dry up and only those that have been in the trenches and have worked through the non-glamorous stuff will make it out alive — Mainly because they’ve built an actual business, and not a toy.

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One of the more recent and exciting developments in my content, branding, and community-building lately has been my Discord interactions. Discord is an incredibly popular voice, video, and text chat platform that got its start in the gaming community, but has since expanded to much more. It piqued my interest...

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