Gary Vaynerchuk is the chairman of VaynerX, a modern-day media and communications holding company, and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations.
In the late 90s, after identifying “the internet” as a land-grab opportunity, Gary transitioned his father’s local liquor store into one of the first wine e-commerce platforms resulting in growing the family business from $3-60MM in sales during a 5-year period.
Mastering content strategy, creation, and distribution for your brand on social media is a difficult and long process. But, in an effort to provide you guys with as much value as possible, I'm going to
When I look at an established business strategically for the first time, I try to think of ways they could deploy their IP or brand in a different category.