Attentions are changing, and the value of traditional marketing is diminishing. If you don’t tell your story in a way that people will absorb, you might as well not be telling it.
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9 hours ago · 3 min read
A very common question I get is how to choose a wine when there are so many options. It is easy to get overwhelmed by the seemingly unending varietals, vintages, and difficult to pronounce names. Over the years, I’ve attempted to demystify wine culture with Wine Library TV (I think...